Beautiful Hand Drawn Animation!

Today’s computer generated graphics may make for highly realistic movie special effects, but face it – they are not works of art. These advertising shorts, however, are all hand drawn by master animation craftsmen. Frame by frame, these artists labored over these classic ads. Each one is a work of art!

See Classic Cigarette Advertisements!

While today even cigarette billboards generate controversy, in the 1940s it was common to see ads for tobacco on television and in the movies. This DVD contains some of the best cigarette advertising ever created for Lucky Strike. You think Joe Camel was aimed at children? You will realize how quickly attitudes towards cigarettes have changed when you see live action animation used to encourage people to smoke! It’s incredible!

"I showed these DVDs to my advertising professor! He couldn’t believe it! All of the supposedly "modern" advertising methods we were learning were on display here – back in the 1930s! Wow! This taught me a lot!"
- Jonathan Champlovier – London, UK (jonty@ifrance.com)

This Is One Of The Greatest Eras Of Animation Ever!

By the 1940s studios had finally mastered the art of hand drawn animation. That is why on this amazing DVD you will see some of the greatest animated ads ever put on the screen! You will be amazed at the level of detail these dedicated artists were able to put together!

These Films Were Created By Some Of The Best
Production Houses Of Their Time!

Take an exciting journey, re-visiting this decade of animated advertising. This DVD has some of the great production houses of the era such as Jam Handy, U.S. Dept. of Agriculture (Forest Service) and John Sutherland, providing glimpses of the marketing strategies used during the sunrise of motion pictures and the birth of television.

This vintage collection of high quality movie clips is the finest collection of advertising history available, providing a valuable insight in to the marketing strategies implemented during this period. This DVD is a great visual reference and study guide for any student of history, filmmaking or advertising!

"This is the place to get your DVDs. You can’t ask for more! Extremely Professional, Extremely Reliable and Extremely Fast. A++" Thanks,
- Derrick Evans -- Tampa, FL

You Will Thrill To These Classic Advertisements!

These advertisements represent the best commercial artwork of their era. Here is a complete track list of what you will receive:

Something For Nothing
This classic Chevrolet advertisement from the Jam Handy production house uses Rube Goldberg to prove that we can’t get something for nothing. In other words, they tell us, to get power out of an engine, you have to put fuel in. However, modern engines are designed to conserve fuel & deliver full power on every stroke. Goldberg uses animation to explain how fuel is converted to power in the modern automobile engine.

Producer: Jam Handy Organization
Sponsor: Chevrolet Motor Company
Year: 1940
Length: 00:08:47
Audio: Mono
Color: BLACK & WHITE

Drawing Account
This clip is a behind the scenes look at a 1940s animation studio, showing the making of a Chevrolet advertising cartoon. We can see how an animated cartoon is made and what goes on behind the scenes in a modern studio. We are treated to the sight of an animator making a drawing of an automobile engine come to life. This is a great look at how much work went into a single cartoon!

Producer: Jam Handy Organization
Sponsor: Chevrolet Division, GM Corp.
Year: 1941
Length: 00:09:11
Audio: Mono
Color: BLACK & WHITE

Just Imagine
Who knew how complex telephones were in the 1940s? In this AT&T clip, animated character Tommy Telephone materializes out of a telephone company advertisement to produce a telephone by magic! You will laugh out loud as Tommy puts paper slips marked with names of raw materials into a hopper and grinds out 433 telephone parts!

Producer: Jam Handy Organization
Sponsor: AT&T
Year: 1947
Length: 00:10:27
Audio: Mono
Color: BLACK & WHITE

The Adventures of Junior Raindrop
Raindrops keep falling on my head! In the 1940s even the government was making classic animated advertisements! In this clip a delinquent raindrop explains the need for good watershed management. He shows us how everyone can help. The animation is supplemented with live action scenes contrasting results of poor and good watershed management.

Producer: U.S. Dept. of Agriculture, Forest Service
Sponsor: U.S. Dept. of Agriculture, Forest Service
Year: 1948
Length: 00:07:28
Audio: Mono
Color: COLOR

Lucky Strike Marching
This Lucky Strike cigarette commercial demonstrates the effects of war on the national consciousness. It used stop-motion animation to show cigarettes marching like our proud American soldiers. Beyond the historical significance of screening cigarette ads, the commercial itself is interesting in that it would have taken an enormous amount of time and effort to do the animation for this 1 minute advertisement!

Producer: Jam Handy Organization
Sponsor: American Tobacco Company
Year: 1948
Length: 00:01:01
Audio: Mono
Color: BLACK & WHITE

Lucky Strike Dancing
Yet another classic Lucky Strike ad, featuring stop-motion animation of square-dancing cigarettes! The square dancing cigarettes, the INSANE jingle and the whole production level is truly amazing. If cigarettes were still allowed on television today would Lucky Strikes be in a mosh pit? Just something to consider...

Producer: Jam Handy Organization
Sponsor: American Tobacco Company
Year: 1948
Length: 00:00:57
Audio: Mono
Color: BLACK & WHITE

Going Places
This Harding College animated short defines the profit motive and dramatizes the part it has played in the economic development of America. It stars Freddie Fudsie, a lazy soap maker, who just wants to go fishing. He invents bar soap, makes some money, and is about to retire in peace and quiet when the sexy female Profit Motive walks by and Freddie, who suddenly needs more money to win her affection, never sees a fishing hole again!

Producer: Sutherland Productions, Inc.
Sponsor: Harding College
Year: 1948
Length: 00:08:33
Audio: Mono
Color: COLOR

Meet King Joe
Another Harding College gem, this theatrical cartoon was produced to create a deeper understanding of what has made America the finest place in the world to live. Joe, who wears overalls and talks with a pseudo-Brooklyn accent, is king of the workers of the world because the machinery in his factory multiplies strength and efficiency. This is part of the American way of doing things, the narrator tells us.

Producer: Sutherland Productions, Inc.
Sponsor: Harding College
Year: 1949
Length: 00:09:26
Audio: Mono
Color: COLOR

Why Play Leap Frog
This is a third Harding College Cold war-era cartoon aimed at convincing workers that increased productivity brings about greater purchasing power. This sharp-looking cartoon is beautifully animated by John Sutherland Productions. Joe works at the Dilly-Doll factory as a face painter, and is upset because nearly every one of his raises is offset by an increase in the cost of goods. But the narrator explains that labor costs are to blame and Joe quickly learns to use the system to his own benefit. It is a Freedom Foundation award-winner shot in Technicolor.

Producer: N/A
Sponsor:
Year: 1949
Length: 00:09:39
Audio: Mono
Color: BLACK & WHITE

Running Time:
DVD One: 01:05:48

EDITORIAL REVIEW:

Be prepared for a virtual blast from the past when you slip this DVD into your player. There’s just no way of dragging yourself from the screen as one timeless animated classic ad film follows another in a seemingly endless stream.

The 1940s was a time when the art of animation came of age and the ability to use hand- drawn images to create an illusion of motion made it possible for producers to bring to the screen, humor, adventure, and creativity as never before. Caricatures and fairy tale characters sprang to life on the screen, portraying them as they had lived in the imaginations of so many fairy tale fans for centuries. What better means could advertisers use to grab the attention of people who were intensely preoccupied with eking out a living?

Packed to the brim with humor, these cartoons convey features and benefits of products in the most alluring manner and it isn’t surprising that they were highly successful in serving the purpose they were designed for.

Witness the work of some of the biggest names in the history of animated films in this DVD and learn how manufacturers put this art to great use in the 40s!

There is no risk when you order the
History Of Advertising: Animation 1940-1950
DVD today!

We can make this offer because we know
you will love these amazing DVDs!

When you order the History Of Advertising: Animation 1940-1950 DVDyou will be entertained, amazed and informed by this incredible historic footage. There is no risk when you order. Your satisfaction is guaranteed. Order today and bask in the history of animation!

General Packaging Description:
Our professionally-produced DVDs are shipped in retail Amaray style DVD cases just like you would find in a store. These beautifully packaged DVDs make great gifts and are themselves works of art. While we offer some of the best prices anywhere, we have never sacrificed quality for price.